A New York favourite that has gone on to become a highlight of the international fashion calendar, Proenza Schouler is cool, modern and clever. Jack McCollough and Lazaro Hernandez push experimental fabrication to new levels and combined with easy-to-wear silhouettes, create their own modern wardrobe.
From the runway to the streets, see how the global ‘it-girls’ wear Proenza Schouler and submit your street style snaps to show us how you wear it.
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McCollough and Hernandez met whilst studying at Parsons School of Design in New York, collaborating on their senior thesis, which would eventually become their first collection as a duo. Proenza Schouler is a fusion of the designers' mothers' maiden names, Proenza coming from Hernandez' mother and Schouler via McCollough – the gesture marking a tribute to women. After winning the CFDA Vogue Fashion Fund award in 2004, they were honoured with the CFDA Womenswear Designer of the Year award three years later. Then, in June 2011, the designers were awarded their second CFDA Womenswear Designer of the Year Award.
"If I want black and Jack wants white, we won't do either. We'll do grey. We have to find something in-between… But Proenza Schouler wouldn't look the way it does if it were me by myself or Jack by himself."
Lazaro Hernandez.