Urban Decay

For a daytime look, stick to shades on the far left of the Naked palette. After priming your lids with Primer Potion, sweep Virgin over your eyelid starting from your inner corners and up towards the brow bone. Next, blend Sin into the outer lids and into the creases. Finish off with a gentle sweep of Naked starting from the lash line upwards for a subtle hint of shading.

Using the same Naked palette, Urban Decay’s twist on the classic smoky eye is dramatic and edgy. After priming the lids, start with Naked as a base shade sweeping it over your eyelids. Start to layer shades over with Buck, Dark Horse and then Creep, blending from the outer corners inwards and along the lash line. For a high-contrast look, blend a light shade like Virgin into the center of the eyelids, and Side Car into the inner corners for a shimmery finish. Lastly, darken the outer corners once more with Creep, tapping off any excess powder from the brush before application.