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Scalp care is the new skincare

Hair Heroes: Kim Robinson’s new formulations for Asian hair

Just like your skin, your hair changes as you age. If you’re struggling to find ways to tackle thinning, dryness, or greying, we’re here to help you navigate this no man’s land during our two-part Hair Heroes series. Whether its gaining insights from celebrity hairstylist Kim Robinson and haircare expert Marvin Lin and their exclusive launch of professional haircare lines to beauty services that they will be offering in store, we’re equipping you with everything you need to tackle your mane concerns and achieve your best hair yet.


If like us, you go to great lengths to restore and repair your tresses - you’re in luck. Kim Robinson’s new haircare line has exclusively launched at Lane Crawford. For over 40 years, the brand has been devoted to product development and researching the best approaches to care for Asian hair - and now, these elusive products (originally reserved for Kim’s top clients) are being made accessible to the public. Read on to learn more about the kimrobinson haircare line to reap all the hair gains the line has to offer.

De-stress your scalp

kimrobinson’s Hair Rejuvenation Formula (HRF) was created alongside a team of chemists in Italy to target the oilier scalps of Asian hair. Made with luxurious ingredients and advanced technology, HRF is a two-step hair care routine that treats the hair and scalp separately.

Step 1

Apply the Scalp Cleansing Bio-Treatment onto wet hair. Free from silicones and sodium laurel sulphate, this formula gently cleanses impurities without stripping the scalp of natural essential oils. The camellia sinensis leaf extract stimulates blood circulation, while the evening primrose oil nourishes and hydrates the scalp for healthier hair follicles, and safflower seed oil provides nutrients.

Step 2

For thicker and shinier hair, follow up with the Vitamin Plus Conditioning Treatment, which replenishes dry, stressed hair with vitamins and minerals to create shine and volume. Key ingredients include hydrolysed elastin, silk amino acids, copper peptide, and safflower seed oil.

Restore and repair damaged hair

If your coloured tresses have become weak, coarse, or dehydrated and are in need of extra TLC, consider kimrobinson’s customised range. Its Cleansing Clay, a non-foaming cleanser, achieves a thorough cleanse without sacrificing hair colour, while key ingredient Kaolin clay regulates excess sebum and treats dandruff and irritated scalps. To target individual strands, the nourishing Intensive Repair Treatment prevents the formation of split ends, increases hair elasticity and moisture, and revives hair colour. It’s designed for use with the Processing Cap, which improves product penetration to deliver optimum results.

Brushing encourages hair growth

Don’t underestimate the power of brushing. Brushing twice a day stimulates the capillaries of the scalp, increasing blood circulation and the transport of oxygen and nutrients to the hair follicles. However, the quality of the hairbrush matters.


Introducing kimrobinson’s collection of handmade brushes handcrafted by expert artisans from Italian olive wood and 100% natural boar bristles. We’re currently loving the boar bristle flat brush for effortless daily brushing.

Shop our collection of haircare products below.

2022-10-19 00:00:00.0

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