Brand of the Moment: NSF
Understated basics with a slouchy mood
L.A. based designer Nick Friedberg launched his lifestyle brand in 2005 with the ambition of making understated basics with a slouchy cool mood. Denims are straight cut and low slung with strategic, rips tears and fading, t-shirts and over shirts might have gentle wear and tear. There’s always room for clothes in your wardrobe that look like they have been lived in well.